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// Producer

The producer is responsible for the production, harvesting and despatch, as well as record keeping of appropriate information about the field and products sent to the packing station, to an importer or to the Agricultural Cooperative.

// Agricultural Cooperative

A co-operative is an autonomous association of persons united voluntarily to meet their common economic, social, and cultural needs and aspirations through a jointly-owned and democratically-controlled enterprise. Agricultural Cooperatives receive the merchandise coming from all associated growers and prepare it to be sent to the next step in the supply chain: an importer, a wholesaler, a packer or a retailer.

// Importer

The importer is a person or company that imports products into a country and sells them there. The importer may receive merchandise from an agricultural cooperative or a packer and send it to a packer, wholesaler or retailer.

// Packer

The packer receives the merchandise from the grower, an importer or another packer, packs them into boxes and may palletise them. After that, the packer despatches the merchandise to a third party: the wholesaler or the retailer.

// Dealer

A broker for Fruits&Vegetables is a person or company that buys and sells products without handling them.

// Wholesaler

A wholesaler buys goods in large quantities from their manufacturers or importers, and then sells smaller quantities to retailers, who in turn sell to the general public.

// Retailer

A retailer buys goods or products in large quantities from manufacturers or importers, either directly or through a wholesaler, and then sells individual items or small quantities to the general public or end user customers, usually in a shop, also called store. Retailers are at the end of the supply chain.

// Logistic Service Provider

A person or company in charge of logistic activities (transport, storage,…) on behalf of a supplier or a retailer. When defining roles in the Supply Chain, we may find the same person/company to play different roles, for instance, an Agricultural Cooperative to be also a packer.